Freehold Own — The Foundation

Your portfolio.
Finally intelligent.

Freehold Own replaces the spreadsheet you've outgrown and the enterprise software you don't need. Real-time Freehold Scores, rent benchmarking, and proactive alerts for every property in your portfolio — whether you own 15 units or 150.

getfreehold.com/app

Freehold Score

87/100▲ 3 pts
Live

Properties

7

Total Units

42

Occupancy

97.6%

Monthly Rent Roll

$38,400

+4.2% YoY

Net Cash Flow

$11,820

After debt service

Market Alert

Comparable rents in Portland NE up 6.3% — your 4-unit may be underpriced by ~$180/mo.

What Own Does

Portfolio intelligence,
made simple.

Freehold Own replaces five different tools — spreadsheets, market reports, property managers, data services, and your gut — with one integrated platform. Powered by public records, market transaction data, and institutional benchmarks. See our data sources →

Replaces the spreadsheet

Stop living in Excel. Own pulls your property data into a live dashboard that updates automatically — no manual entry, no stale numbers.

Surfaces what matters

Institutions have analysts. You have Own. It flags underperforming assets, tracks trends across your portfolio, and tells you where to focus your attention.

Built for owners, not accountants

Own speaks your language — cap rates, cash-on-cash, DSCR, rent roll. No finance degree required. The intelligence is built in.

Scales with your portfolio

Built for independent owners who've outgrown spreadsheets but don't need an enterprise platform. Own grows with your portfolio and gets sharper as you add properties.

5 Intelligence Layers

Everything that matters.
Nothing that doesn't.

Own is built around five intelligence layers — each one engineered to surface a different type of insight about your portfolio.

Freehold Score

A single, real-time score that surfaces your portfolio's overall financial strength — across rent roll, occupancy, cash flow, and equity.

Market Benchmarking

Compare your properties to comparable assets in real time. Know instantly whether your rents, cap rates, and returns are above or below market.

Anomaly Alerts

Freehold Own watches your portfolio 24/7 and surfaces anything that looks wrong — rent drops, vacancy spikes, or cost overruns — before they become problems.

Geographic Intelligence

See your portfolio on a living map. Track local rent trends, permit activity, and neighborhood migration patterns that affect your asset values.

Ask Freehold

Ask anything about your portfolio in plain English. 'Which property has the weakest cash flow?' 'Where am I leaving rent on the table?' Get instant, data-driven answers.

And it keeps getting smarter.

Own learns from your portfolio data over time and delivers increasingly personalized recommendations.

Start building your dashboard

Stop flying blind.
Start owning with intelligence.

Freehold Own is included in every plan. Get started in minutes — no spreadsheet migration, no onboarding call, no commitment required.